What is Thread Count and Does it Really Matter?

Thread Count Myth: What Really Matters When Buying Cotton Sheets If you’ve ever shopped for cotton sheets, you’ve probably seen manufacturers touting ultra-high thread counts—800, 1,000, even 1,200. But here’s the truth: thread count is often misleading. And when it comes to finding truly soft, durable, breathable sheets, higher numbers don’t always mean better quality. […]